Brand & product development

PRODUCT DEVELOPMENT

We can create every kind of beauty product, lines and seasonal collections of: makeup, skin care, fragrance. We start from the product’s formula conception to the research of suppliers and then the perfect packaging. We deal with international agencies and with the best cosmetic suppliers all around the globe to give our clients the final product that perfectly matches their brief.

 

BRAND DEVELOPMENT

We work on the heritage and the values of the brand to create content, advertising campaigns, in-store and e-commerce materials with the objective of emphasizing the brand’s message and getting closer to the final customer. We work both in the team with international agencies and with clients’ in-house departments.

CELEBRITY ENDORSEMENTS

We engage the faces that mostly fit the brands’ products and campaign objectives, we take care of all the aspects of the endorsements and the production, including the campaign development, magazine shooting, events, in-store personal appearances.

BRAND INTEGRATED IMAGES

We create brand integrated images and define a unique tone of voice to communicate appropriately in every country and through every platform, from social media to press, from physical store to e-commerce experience. We define brands’ and products’ guidelines to have consistent, coordinated and effective global communication.

AWARDS

We support our clients and our products, campaigns, and projects submitting them to specific global/sector awards to give them more organic visibility trough social media and press, and to communicate to their customers the additional value of their products.

BRAND INTEGRATED IMAGES

We create brand integrated images and define a unique tone of voice to communicate appropriately in every country and through every platform, from social media to press, from physical store to e-commerce experience. We define brands’ and products’ guidelines to have consistent, coordinated and effective global communication.

AWARDS

We support our clients and our products, campaigns, and projects submitting them to specific global/sector awards to give them more organic visibility trough social media and press, and to communicate to their customers the additional value of their products.