PARTNERSHIPS

SHISEIDO SPONSOR
OF LA SCALA THEATRE
Shiseido Make up is the very first official make-up of a Theatre in the world, meaning that all the artists that get on the stage are marked up with the new makeup line. The innovative and unique project was created for the relaunch of Shiseido makeup line, the goal was to increase the awareness of the line and give the perception of the high quality of the new products. This project was awarded and replied to by L’Opera in Paris and by Bolsoj in Moscow.

VENICE FILM FESTIVAL

During the years we collaborated with many brands from different sectors with Venice Film Festival: we organize events, media partnerships, movies sponsorships, art exhibitions, and the production of a Shiseido-sponsored daily TV show dedicated to the Festival with famous international guests as actors and producers that came to our lounge to talk about their movies and the daily red carpet.

ROME FILM FESTIVAL

Shiseido sponsored the Rome Film Festival organizing an amazing and unique Art Exhibition of old historical bands’ campaigns: a collection of sophisticated operas to tell the story of the brands from 1872. In addition, in the Shiseido Lounge make-up artists and hairdressers offer make-up and retouching to VIPs and actors before the red carpet and their premiere.